Track 1: SOCIAL MEDIA / SENTIMENT
Track 2: ENTERPRISE TEXT ANALYSIS| Pre-Conference Workshop, Sunday, March 16, 2014 |
| Full-day Workshop |
| R for Predictive Modeling: A Hands-On Introduction Max Kuhn, Pfizer Room: Salon 5/6 |
| The Big Picture on Big Data: Proven Methods You Need to Extract Big Value Dr. Marc A. Smith, Connected Action Consulting Group Room: Nob Hill AB |
| Monday, March 17, 2014 | ||
| 8:00-9:00am | Registration & Networking Breakfast Room: Grand Assembly |
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| 9:00-9:10am | Conference Chair Welcome Tom Reamy, KAPS Group Room: Golden Gate C2 |
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| 9:10-10:00am |
Keynote |
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| 10:00-10:30am | Exhibits & Morning Coffee Break Room: Salon 8 & 9 |
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| Tracks | SOCIAL MEDIA / SENTIMENT Room: : Golden Gate C1 |
ENTERPRISE TEXT ANALYSIS Room: : Golden Gate C2 |
| 10:30-11:15am | New Techniques & Approaches | New Applications |
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Social Media Alerts Using Semi-Supervised Learning ![]() Pradeep Sinha, Contata Solutions Tony Schulte, Contata Solutions |
Lessons Learned from the Analysis of K to 12 Disciplinary Records to Minimize Expulsion Rates ![]() Chris Bowman, Educational Analytics and Logistics |
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| 11:20-12:05pm | New Techniques & Approaches | New Applications |
Normalizing Sentiment in Multilingual Contexts ![]() Durjoy Patranabish, blueocean market intelligence Payel Dutta Chowdhury, blueocean market intelligence |
Real-Time Monitoring for Corporate Risk Mitigation![]() Jan Aasman, Franz Inc. |
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| 12:05pm-1:30pm |
Lunch / Exhibit Hall Room: Salon 8 & 9 |
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| 1:30-2:15pm |
Expert Panel Moderator: Tom Reamy, KAPS Group, LLC Bryan Bell, Expert System Christine Connors, TriviumRLG Antonio Valderrabanos, Bitext – The Bits and Text Company Room: Golden Gate C2 |
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| 2:15-2:30pm | Sponsor Presentation: Using Social Data to Forecast Key Performance Indicators Srivatsan Ramanujam, Pivotal Room: Golden Gate C2 ![]() |
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| 2:35-3:15pm | New Techniques & Approaches | New Applications |
| Case Study: Canadian Imperial Bank of Commerce Discovering Patterns in Client Feedback ![]() Masoud Charkhabi, Canadian Imperial Bank of Commerce |
Case Study: A Fortune 500 Company Using Text Analytics to Improve User Experience ![]() Feras Alhlou, E-Nor |
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| 3:15-3:50pm | Exhibits & Afternoon Break Room: Salon 8 & 9 |
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| 3:55-4:40pm | New Techniques & Approaches | |
| Case Study: Johnson Space Center Usability/Sentiment for the Enterprise and ENTERPRISE ![]() Sarah Ann Berndt, Johnson Space Center David Meza, Johnson Space Center |
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| 4:45-5:30pm | New Techniques & Approaches | New Applications |
Beyond Sentiment: Understanding Customers through Experience Modeling![]() Moritz Sudhof, Kanjoya |
Case Study: Luminoso Market Research: Leaving the Uncanny Valley ![]() Catherine Havasi, Luminoso |
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| 5:30-7:00pm | Networking Reception Room: Salon 8 & 9 |
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| Tuesday, March 18, 2014 | ||
| 8:00-8:45am | Registration Room: Grand Assembly |
Networking Breakfast Room: Salon 8 & 9 |
| 8:45-9:00am | Conference Chair Welcome Tom Reamy, KAPS Group Room: Golden Gate C2 |
|
| 9:00-9:15am | Sponsor Presentation: Mountains of Data: Intelligent Knowledge Management for the 21st Century Mr. Zhonghui Wu, Kcomber Inc. Room: Golden Gate C2 ![]() |
|
| 9:15-10:00am |
Keynote |
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| 10:00-10:30am | Exhibits & Morning Coffee Break Room: Salon 8 & 9 |
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| Tracks | SOCIAL MEDIA / SENTIMENT Room: Golden Gate C1 |
ENTERPRISE TEXT ANALYSIS Room: Golden Gate C2 |
| 10:30-11:15am | New Directions in Text Analysis | |
Phonemic-Based Text Analytics: Unlocking the Information in Sound and Narrative![]() Eric Forst, Synapsify, Inc. |
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| 11:20-12:05pm | Customer Focus | New Directions in Text Analysis |
| Case Studies: CFPB, Capital One, Citibank, Bank of America Flip the Script: Leveraging Social Media Complaints to Improve Customer Experience with Text Analytics ![]() Steven Ramirez, Beyond the Arc, Inc |
Case Study: Keck School of Medicine – University of Southern California Deep Distillation from Natural Language Text ![]() Naveen Ashish, Cognie and Keck School of Medicine – University of Southern California |
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| 12:05-1:15pm |
Lunch / Exhibit Hall Room: Salon 8 & 9 |
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| 1:15-2:00pm |
Ask the Experts Moderator: Tom Reamy, KAPS Group, LLC Toby Conrad, Smartlogic Catherine Havasi, Luminoso Andrew Fast, Elder Research, Inc. Room: Golden Gate C2 |
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| 2:00-2:15pm |
Lightning Round Room: Golden Gate C2
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| 2:15-3:00pm |
Mini-Workshop: Quick Start for Text Analytics Room: Golden Gate C2 |
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| 3:00-3:30pm | Exhibits & Afternoon Break Room: Salon 8 & 9 |
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| 3:30-4:15pm | Social Media | New Directions in Text Analysis |
| Case Study: 2013 Presidential Inauguration Revealing Hidden Insights in Social Media Data ![]() Alexis Johnson, Ayasdi |
Impact of Process on Terminology![]() Christine Connors, TriviumRLG |
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| 4:20-5:05pm | Social Media | New Directions in Text Analysis |
Amp Your Social Marketing![]() Eric Roach, EveryoneSocial |
Case Study: A Federal Government Agency Optimizing Findability with Text Analytics and Taxonomies ![]() Zach Wahl, Enterprise Knowledge |
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| Post-Conference Workshops, Wednesday, March 19, 2014 |
| Full-day Workshops |
| Making Text Mining Work: Practical Methods and Solutions Dr. Andrew Fast, Elder Research, Inc. Room: Salon 5 & 6 |
| The Best and the Worst of Predictive Analytics: Predictive Modeling Methods and Common Data Mining Mistakes Dr. John Elder, Elder Research, Inc. Room: Nob Hill AB |
| Supercharging Prediction: Hands-On with Ensemble Models Dean Abbott, Abbott Analytics, Inc. Room: Foothill G |
| Post-Conference Workshop, Thursday, March 20, 2014 |
| Full-day Workshop |
| Advanced Methods Hands-on: Predictive Modeling Techniques Dean Abbott, Abbott Analytics, Inc. Room: Foothill G |



