Workshops
Text Analytics World, April 17 – 19, 2013 in San Francisco
Tuesday, April 16
Making Text Mining Work:
Practical Methods and Solutions
Full-day session: 9:00am – 4:30pm • Room: Foothill E
Featured
- The text mining solutions available now, the problems for which they are best suited and best practices in text mining.
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Andrew Fast
Chief Scientist
Elder Research, Inc.
Sunday, April 14
R for Predictive Modeling:
A Hands-On Introduction
Full-day: 9:00am – 4:30pm • Room: Salon 5 & 6
- This one-day session provides a
hands-on introduction to R, the well-known open-source platform for data analysis.
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Max KuhnDirector, Nonclinical Statistics
Pfizer
Tuesday, April 16
Mapping Groups of People and What They are Talking About in Social Media
Evening 6:30-9:30 • Room: Foothill E
- This session provides a quick end-to-end guide to creating a social media network map with content analysis using free and open tools.
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Marc A. Smith
Ph.D. Chief Social Scientist
Connected Action Consulting Group
Friday/Saturday, April 19 – 20
Net Lift Models: Optimizing
the Impact of Your
Marketing
Full day(Fri): 9:00am-4:30pm • Room: Foothill D
Half day(Sat): 9:00am-12pm • Room: Foothill D
- The true effectiveness of a marketing campaign isn’t response rate, it is the incremental impact – that is, the difference it makes. This is an entirely different thing to model.
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Kim Larsen
Vice President of Analytical Insights
Market Share Partners
On-Demand
Predictive Analytics Applied –
An Online Introduction
Online 5 ½-hour training program – on demand
- New to predictive analytics? Take this online course instructed by the chair of PAW to ramp up before the conference. On-demand access at any time.
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Eric Siegel Ph.D.
Conference Chair
Predictive Analytics World
